Houston, TX — June 16, 2025 — Herdwatch, the leading livestock and land management platform trusted by over 22,000 producers, has launched a new partnership with the Farmer Veteran Coalition (FVC) to support U.S. veterans working in agriculture. The initiative, titled “Herdwatch for Heroes: Farm and Ranch Management Tools for Farmer Veterans,” will provide exclusive access and tailored support to FVC members through discounted subscriptions and expanded resources.
Through this program, verified FVC members will receive 20% off an annual Herdwatch
subscription, giving them access to powerful digital tools that simplify herd and pasture
management, track breeding and health events, and improve overall operational efficiency.
“The members of FVC have served this country with honor, and now they’re continuing that
impact through their work in agriculture. We’re incredibly thankful for their service and
proud to support veteran producers in this next chapter. This partnership is about getting
powerful, easy-to-use digital tools in front of veteran producers so they can keep their herd
data front and center, simplify their day-to-day operations, and grow the businesses they’re
starting—or going back to. We’re here to simplify herd management and help producers
make more profitable decisions.”
— Meghan Bochanski, North America Growth Manager, Herdwatch
FVC members can redeem their discount using their membership number during checkout.
Herdwatch is committed to providing ongoing support through onboarding assistance,
optional training, and resources tailored specifically for veteran producers.
About Herdwatch
Built by ranchers, for ranchers, Herdwatch helps cattle and sheep producers streamline
their records, save time, and make better-informed decisions. From calving, lambing, and breeding to grazing, treatments, and full pasture and crop planning, Herdwatch puts critical data at producers’ fingertips, whether they’re out in the pasture or back at the kitchen table.
With a user-friendly interface, seamless onboarding, and unmatched customer support,
Herdwatch is built to simplify the work that matters most and grow alongside their
business.
About Farmer Veteran Coalition
The Farmer Veteran Coalition is the nation’s largest nonprofit organization dedicated to
mobilizing veterans to feed America. With more than 55,000 members nationwide, FVC
empowers veterans to transition to careers in agriculture by providing support, education,
and access to resources.
“At the Farmer Veteran Coalition, we are always seeking partners who understand the
unique journey of our nation’s veterans and the vital role they play in feeding America.
Herdwatch not only recognizes this, but they’ve stepped up with practical support that will
make a real difference in the daily lives of our members. The ‘Herdwatch for Heroes’
program delivers cutting-edge tools to help our farmer veterans build resilient, efficient
operations. We’re proud to launch this partnership and look forward to seeing the impact it
has on the ground.”
— Jeanette Lombardo, CEO, Farmer Veteran Coalition
The Herdwatch for Heroes program officially launches June 16, 2025. It marks a shared
commitment to helping veteran producers thrive—on the land and in business.
Ready to get started?
Veteran farmers and ranchers can book a free demo to learn more at https://calendly.com/demo-herdwatch/30min, or call/text (979) 612-2913 to activate their discount and get started with Herdwatch today.
Media Contact
Meghan Bochanski
North America Growth Manager, Herdwatch
meghan@herdwatch.com
(308) 631-386